I’m known for building beautiful vacation rental websites, helping hosts build an amazing hospitality business, and sharing and teaching marketing strategies for owners and managers who want to uplevel their business and book direct. I’m also known for my East Texas accent, my sense of humor, my love of road trips, and my sweet lab Jolene.
I believe in hospitality. I believe in giving your customers your all – and for vacation rental hosts, “your all” means an excellent guest experience. Every single time.
I know from working with dozens of hosts for more than 7 years, that those who strive to be memorable, who strive to provide the perfect stay, who love their destination and share it proudly…those are the hosts who last. They have better reviews. They have repeat guests. They get the rates they want and guests who take care of their properties and tell everyone they know what a great time they had.
And just like the hosts I work with, I give it my all. I strive to be memorable. I work hard to share my knowledge, expertise, skills, and creativity so that my clients know that my heart is part of their business.
Every single time.
It’s very important to me that I work with people who like and trust me. I become part of their business – and get to be part of a great guest experience!
“I Was Country When Country Wasn’t Cool”
Yep, I grew up in a tiny little East Texas town… riding my horse to my best friend’s house, shelling peas on my Granny’s back porch and going to pasture parties as a teenager.
“Wild Horses…(couldn’t take me away)”
My three kiddos – AJ, Savannah & Kati, my best friend and husband, Michael, and my parents and family are my everything.
“On The Road Again”
I love, love, love road trips – heading to somewhere new with good music playing, my husband driving, our lab pup Jolene in the back seat, and no agenda other than having fun. Plus, it’s Willie!
“Working 9 to 5”
More like 7 to 6! I play hard… and I work hard because I finally found something I love to do!
I was a single mom of three for 15 years!
My youngest daughter, Kati, graduated from high school in 2020 (yep, she was in the Covid Class of 2020 🙁 AJ is 30 and Savannah is 26. Our idea of travel when they were young was a tent at a state park or season passes to Schlitterbahn Water Park.
My husband and I were neighbors growing up… but didn’t get married until 28 years later!
Don’t you love a good love story? He was one of my crushes but was a few years older. Now, we are best friends, business owners, dog parents, and beyond blessed that our paths crossed again in 2013!
I will never live without a dog or two.
I have Jolene, a sweet black lab “kid”, who we adopted in 2020 after we lost Abby in 2019. We also have my daughter Kati’s dog, Oscar. I remember every dog I’ve ever had and still miss some of them so much I dream about them (Lacy, Marley, Taz, Lady, Prince, Shep Leo Long Ears…).
I cry when I read client testimonials.
I really bond with my clients and students so when I get a thank you card or gift in the mail, an email about how I’ve helped them, or a Facebook review about my services, it honestly makes me bawl like a baby. I print them out and keep them in my office on a bulletin board because they inspire me to try to do my best work every single day.
I have major imposter syndrome.
I know that I know what I’m doing, but there are lots of times I feel like there are so many smarter people out there doing really big things in this industry. So, when I’m asked to write an article for a big-name blog or magazine, share knowledge on a podcast, or asked a question in a Facebook group for owners, it validates that I’m doing good work. It is truly an honor.
Yvette & Ken Strange~ Spoon Mountain Glamping
Feeling Blessed!
The book direct movement is growing! If you are a professional vacation rental business owner or property manager who wants to differentiate and uplevel your business and stop depending on the OTAs, you can use this free guide to determine how you can get started today!
