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The Book Direct Roadmap: A Guide for Vacation Rental Hosts

Direct bookings are an essential part of building a more professional vacation rental business. Not only will you reduce your dependency on OTAs (online travel agencies) like Airbnb and VRBO,  but you will also be in charge of your own business.  YOU own your own website and domain; YOU control your rules and polices; YOU set your own rates without the addition of third-party fees that upset your guests. 

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Website Hosting For Vacation Rentals

If you’re looking to start a website, you’re going to need web hosting. There are a lot of options out there, and it can be overwhelming. Do you go with a popular option like WordPress or Wix? Or something more niche like Owner Rez? In this article, we’ll break down the different types of web hosting and help you decide which is the best for your needs.

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7 Tips: Instagram Marketing For Vacation Rentals

Grow your Instagram following and increase bookings with these 7 tips for getting started. Even if you have an account these tips will help you grow your following and bookings using Instagram for your Airbnb / vacation rental marketing.

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Using Influencers For Your Vacation Rental Business

Many vacation rental owners and property managers view influencers as freebie seekers and scam artists, but there are also plenty of authentic influencers who can add value to their business by providing excellent lifestyle images and videos, adding bookings to their calendar, and giving them thousands of interested social media followers and email subscribers. Influencers have a powerful relationship with their followers, and their endorsements can persuade their followers’ buying decisions. While the number of followers is not as important as the relationship influencers have with their audience, it’s essential to choose the right influencer and offer them what they are looking for, such as a unique experience that provides great visuals for their photo and video stream. Using influencers is a partnership, and it’s important to remember that a good influencer will only partner with a business that is right for their audience.

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